Four disciplines under one roof.
Each discipline stands on its own, but the real advantage is what happens when they run together. Nothing gets handed over or passed down a chain, so nothing gets lost between departments. Work goes from first concept to final delivery without leaving the building.
Motion Graphics
Motion is the difference between being watched and being skipped. Whether it's a title sequence or a thirty-second brand film, it lives or dies on timing. If a frame isn't doing its job, it goes. What's left feels effortless, because everything difficult about it has already been solved.
- Title sequences
- Logo stings
- Brand films
- Social cuts
3D Animation & Viz
Some things can't be photographed. The product that hasn't been manufactured yet, or the shot no camera could get. That's where 3D earns its place. Everything gets modelled, lit and rendered in-house, so nothing is lost between studios. Just the thing you imagined, built properly.
- Product renders
- TV spots
- Photoreal stills
- Loops & idents
UX Design
Good UX is invisible. Nobody compliments a door that opens the way they expect. They walk through it and get on with their day. That's the bar. Product flows and interface systems get prototyped early and tested on real screens, letting results overrule opinion, including ours. Not glamorous, but it works.
- Product flows
- Interface systems
- Prototypes
- Design systems
Web Development
A website is the one piece of marketing a brand owns outright. No algorithm deciding who sees it, no platform changing the rules overnight. So it should be fast, it should be honest, and it should outlast the trend it launched in. Performance-first builds that hand over clean, because a site you can't maintain isn't an asset, it's a hostage.
- Marketing sites
- Product front-ends
- Landing pages
- CMS builds
Most projects end up needing two or three of these. Bring the outcome, not a spec, and the pipeline gets shaped around it. That's the point of everything living under one roof.
Start a project →Sixty seconds of proof.
Everything we just claimed, on screen: motion, 3D and digital work cut to a minute. Tap for sound.
Recent projects
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13A compact studio with serious range.
Original Digital is a creative studio based in Durban, South Africa, working across motion graphics, 3D visualisation, UX design and web development.
Since 2015 the studio has carried briefs from first concept through to final delivery under one roof, a deliberately lean setup that keeps decisions fast and craft close to the work.
We work directly with clients and alongside production partners on work for Google Africa, Mpact Group, iKhokha, Lulabet, Edgars, the Sharks and others. We're often brought in when a project needs 3D, motion or a web build delivered by a tight, senior team.
Start a project
Tell us what you're building and we reply within a day. Or email hello@originaldigital.co.za directly.